Abstract This study investigates the economic behavior of households in Banda Aceh, a city that uniquely blends cultural heritage and modern influences. The research examines spending patterns, saving and investment strategies, and consumption habits among Acehnese households. Drawing on surveys, interviews, and secondary data, the study provides detailed case examples that illustrate the diversity in household decision-making. In addition, visual representations such as figures and charts are incorporated to further elucidate the trends. The findings highlight the challenges and opportunities that households face in an increasingly digital and globalized economy, while also emphasizing the importance of cultural and religious values in shaping economic decisions. Introduction Household economic behavior represents a critical aspect of a nation’s overall economic performance, as it reflects the decisions made by individuals and families regarding consumption, saving, and investment....